Your Voice Counts:  Tips for Powerful Advocacy

                        How to communicate effectively with policymakers and legislators

 

Tips for Effective Letter Writing

What about Email?

Tips for Effective Calling

Tips for Effective Visiting

 

Advocacy is not hard.  Still, it is estimated that only 10 percent of all Americans will write to their congressperson or state legislator in their lifetime. But your representative knows that if you feel strongly enough to contact him or her about an issue, there are many others who feel as you do. So when you take the time to contact your legislators, you're raising your voice not just for yourself but also for many others!

         There are three basic advocacy tools:  letter writing, calling, and visiting.   Regardless of which method you use, there are some basic points to remember when communicating with policymakers.  First, your credibility is vital so be truthful and fair.  Second, always be courteous. This goes without saying, of course, but some of us do get a little hot under the collar when talking about issues we feel strongly about.  Keep in mind that your message will be better received if you can make your points firmly but politely.  It pays to remember that your opponent today maybe an ally on another issue tomorrow so you won’t gain anything by burning bridges. 

 

Tips for Effective Letter Writing

 

            A personal letter from a constituent is a very powerful advocacy tool.   Here are some tips to help you get your message across:

 

Be Brief.  Remember that policymakers often have a lot to read.  Therefore, try to get your entire message on one page.  If writing longhand, take care to write legibly.

 

Be focused.  Address only one issue per letter.  In a short first paragraph, state the issue and your position and use the rest of the letter to support it.  If the subject of your letter is a bill, cite it by name or number if that information is available.  

 

Be personal.  Try to help your representative understand your position by giving him the personal side of the issue; tell your story.

 

Be factual.  Write your policymaker from a strong knowledge base. Where necessary, use key facts to support your position. 

 

Be original.  Letters are more effective when they are original. But if you don't have time to start from scratch, use sample letters which are often prepared by advocacy organizations. Consider personalizing the letter by adding information about how the issue affects you, your family or community. 

 

Be persistent.  Legislators need to be able to tell their colleagues that they have been inundated with calls and letters supporting a particular position.

 

Be grateful.  Thank your legislators if they have a good record of support.  Our friends need to know that their support is appreciated. 

Be confident.  Your voice counts. 

 

What about Email?

 

Email is a fast and easy way to contact your representatives.  However, you need to consider a few things if you’re going to use email.  First, recognize that it’s easy for your message to get “lost” in email clutter.  After all, how many times do you just quickly glance at your own email?  Be cautious about the informal style most of us use when writing email messages; such a style is not well suited to communicating with legislators. Generally, a mailed (or faxed) letter makes a better impression and is most likely to get the attention of legislators and their staffers.  However, it's more important to get your message out than to wait until you have the time to compose a letter -- especially if you know that time will never come!   When sending an email, keep in mind the letter writing tips noted above.  If time is short, you may want to consider calling your legislator (see below).


Tips for Effective Calling 

 

Calling your legislators is very effective, particularly in the days just before they are scheduled to take action or vote on your issue.  Basic advocacy and letter-writing tips apply here too:  advocate from a strong knowledge base and do so in an honest, brief and focused manner.  It’s probably even more important to be concise on the phone because time is often very short.  To prepare for the conversation, jot down a few notes containing the key points you want to make, and refer to the notes during your call.

Although it is generally most effective for you to call legislators in their main office, which is where most of their staff is located, you may also call their district office to avoid a toll charge.

Unless you know the elected official, you will almost always speak with a staff person and not the official directly. Don’t feel put-off.   In fact, when calling ask to speak to the legislative aide who handles disability issues. This person serves as the eyes and ears of the legislator and is the person the legislator relies upon to learn how an issue affects the district. Over time, as you develop relationships with key staff members, you will come to be seen as an authoritative and valuable information resource. Hopefully, the next time an important disability-related issue is being considered, that staff person will turn to you for your opinion, and will convey your views to the legislator directly.


Tips for Effective Visiting 

 

            Visiting a legislator is probably the most effective method of advocating.  Again, more than likely, you will meet with a staff person, not the member.  Keep these points in mind when you are preparing for the visit:

 

  • You will have a limited amount of time – probably only 5-15 minutes.  Therefore, be on time and make good use of your time.

 

  • Consider visiting your with a group.  You may feel more confident surrounded by likeminded allies.  If you go in a group, make sure you plan out who’s going to have what speaking roles. 

 

  • Explain how the issue you are addressing affects you personally and the community in which you live.

 

  • Ask the legislator or staffer for a clearly committed statement regarding her position on the issue.  Use questions like, “how will you (your boss) vote on this bill?” or “how do you (your boss) feel about this issue?”

 

  • Thank your legislator if he has a good record of support.  Our friends need to know that their support is appreciated. 

 

·         If your legislator does not seem supportive, express your disappointment in simple terms, leave the door open for her to reconsider, and offer any assistance you can while she formulates her final positions.

 

  • If questions arise which you cannot answer, make note of them and offer to get back to the staff or legislator with an answer.  Then, make sure you follow up. 

 

  • Send a thank you letter to the legislator for the meeting.  If you met with staff, mention that person in your letter.  Include any information you promised and remind the legislator or staffer of any commitments he made.  Leave an opening for further communication.  For example, invite your legislator to visit a group in your community or attend an event.  Or, just ask to be kept informed of legislative activities on your issue.